Growth Strategies + Execution
Cape Fear Advisors partners with privately held software and services businesses to develop and execute growth strategies that create measurable shareholder value.
What We Do
Cape Fear Advisors advises privately held software and services businesses in developing and implementing programs specifically designed to grow revenue and capture shareholder value. We work with companies to build and execute growth strategies — from strategic planning through acquisitions and organic acceleration.
Our approach combines senior-level operating experience with the capabilities of today. We use AI tools throughout our work — to compress the time it takes to build competitive landscapes, stress-test financial models, and surface the insights that drive better decisions. The result: sharper analysis, delivered faster, backed by forty years of real-world judgment.
Greg Collins personally manages all client work — no handoffs, no junior teams. Every engagement gets his full attention. Based in Boston, MA, with clients throughout the United States.
Working With Us
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Growth-oriented plans that address the full spectrum of challenges — from financing through organizational constraints — with clear objectives, financial models, and measurable milestones. Experience spans start-ups to $2B in revenue.
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We identify meaningful, near-term steps to unlock revenue from current markets and customers — addressing pricing, sales management, marketing pipeline, and enterprise-level operational capacity.
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Full-cycle M&A advisory from initial planning through post-close integration. We have guided transactions from $1M technology acquisitions to $200M acquisitions and $300M divestitures, with a proven track record of improving outcomes.
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About the Firm
Founded by Greg Collins — a former Big 8 management consultant, investment banker, CEO, and Senior Vice President at Reynolds & Reynolds — Cape Fear Advisors brings over 40 years of experience and 70+ completed transactions to every engagement.
Greg personally manages all client work, ensuring senior-level attention and accountability. His background spans enterprise software, automotive retail technology, and AdTech, with CEO-level operating experience at Basho Technologies and C3 Metrics.
"Deep experience, honest counsel, and modern tools — that combination is hard to find. It's what we bring to every engagement."
Greg Collins, Founder
What Clients Say
Cape Fear Advisors identified an entirely new distribution channel for us, then developed it within six months. It's up and running and delivering incremental revenue.
— CEO, Software Company
Cape Fear Advisors' post-transaction plan ensured we captured the synergies we'd promised. It's a different experience than going it alone.
— CEO, Private Equity-Backed Company
We asked Cape Fear Advisors to build a partnership proposal for a major client. It landed exactly right.
— President, Technology Services Company
Cape Fear Advisors rebuilt our pricing strategy around value and lifetime customer value — and moved us decisively away from transactional selling.
— CEO, SaaS Company
Our strategic plan went from 100 useless pages to six. Substance over weight.
— CEO, Technology Company
Selected Clients
A cross-section of client relationships spanning four decades.
We are focused on confidentiality and do not discuss current relationships or specifics of past engagements without prior approval. Personal references provided upon request.
Every engagement starts with a conversation. Tell us about your company and your priorities.
